Highlights
Football superstar Cristiano Ronaldo has launched a new YouTube channel called UR Cristiano and has set records with the platform. Created on August 21, 2024, the channel received 10 million subscribers in the first day, which proves the global impact of Ronaldo. This has led to debates on whether the 39-year-old Portuguese celebrity can compete with the other bigwigs of YouTube such as MrBeast in the battle to hit 400 million subscribers. As more and more people subscribe to Ronaldo’s channel, the digital world waits to see whether the footballer’s popularity on other social platforms will translate to the same on YouTube.
The Record Breaking Journey to 10 Million Subscribers on YouTube
Cristiano Ronaldo has made a spectacular start in the YouTube space. On August 21, 2024, the football superstar opened his channel, UR Cristiano, and the channel immediately went viral. To inaugurate the channel, the following videos were posted: a teaser trailer, a fun quiz game with Ronaldo’s partner Georgina Rodriguez and a video of the star visiting Madame Tussauds to see his wax figure.
The growth of Ronaldo’s channel was exponential. It gained 1 million subscribers in less than 90 minutes, thus becoming the fastest channel to do so. The pace was sustained, and the number of subscribers rose to more than 6 million in six hours. By the end of the day, UR Cristiano had reached 10 million subscribers, a record that was set by Hamster Kombat seven days before.
Ronaldo’s achievement is evidence of the large number of people who admire him all over the world. With 112. While he has 5 million followers on X which used to be twitter, 170 million on Facebook and a whopping 636 million on Instagram, it can be said that his fan base is not restricted to one platform. The football legend playfully thanked his new YouTube audience, referring to them as “SIUUUbscribers” – a nod to his iconic celebration.
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It is however useful to look at other channels that have experienced fast growth on YouTube besides Ronaldo’s channel. MrBeast, the current most subscribed individual creator on YouTube, has had his periods of explosive growth. His main channel got millions of subscribers in short periods of time, which corresponded to the time of viral challenges or philanthropy videos.
Other new channels have also grown quickly and include those of celebrities who joined the platform, including Will Smith and Dwayne “The Rock” Johnson. But none of them had come anywhere close to the meteoric rise of Ronaldo. The only thing that appears to be driving the growth is the migration of an already huge and loyal audience from other platforms to YouTube.
Cristiano Ronaldo’s YouTube Channel: A New Player in the Field?
With Ronaldo’s channel continuing to grow at a rapid pace, the question arises: could he get close to the leading YouTubers in terms of number of subscribers? As for now, MrBeast takes the lead among individual creators with more than 180 million subscribers on all the accounts. To have 400 million subscribers, which none of the individual creators has achieved, one would have to grow and maintain the viewership.
Ronaldo has an edge in the fact that he is a global superstar and can appeal to fans across multiple platforms. He has played for several top clubs in his football career and also for his country therefore has fans from all over the world. Besides, his lifestyle and other business-related activities are of interest to the viewers apart from sports fans only.
But to sustain long-term success on YouTube, one has to post frequent and quality content. Unlike Ronaldo, KSI’s initial videos show him just interacting with friends and fans; to sustain viewership in the long-term will be essential. MrBeast, and other leading content creators, have their channels based on the constant release of well-produced content, which could be pranks, challenges, or charitable events.
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The success factor for Ronaldo will be to capitalize on his status as a celebrity football player and at the same time navigate the YouTube environment. Combining his football knowledge, footballer lifestyle, and potentially charity campaigns, he might become a serious rival to the main stars of the platform.
